12-Piece Makeup Brush Set
Twelve professional face & eye brushes in sleek black & gold — for a smooth, streak-free, airbrushed finish every time.
A densely packed flat-top kabuki that buffs liquid, cream and powder foundation to a seamless, full-coverage, airbrushed finish.
Soft pink handle with a rose-gold ferrule — our signature look.
Meet the brush your routine has been missing. The VVIFY Flat Top Kabuki is built from densely packed, ultra-soft vegan fibres that buff liquid, cream and powder foundation into the skin without streaks — for fast, even, full-coverage application and a flawless, airbrushed finish. The flat top works beautifully for foundation, contour, bronzer, concealer and buffing on all skin types, including sensitive skin. A durable wooden handle with a reinforced aluminium ferrule keeps everything stable and long-lasting. Choose Black & Gold or Pink.
Cleanse, moisturise and let your skincare settle for a minute. A smooth, hydrated base is what lets any makeup brush glide rather than drag, so your VVIFY brushes can lay product down evenly from the very first stroke.
Less is genuinely more. Dip the bristles lightly, then tap off the excess on the back of your hand or the rim of the pot. Building in thin layers gives you far more control than loading the brush and racing to blend.
Work in light, circular motions across the centre of the face and outward. The dense, ultra-soft fibres press product into the skin instead of sitting on top, which is the secret behind that seamless, airbrushed finish.
Finish with a few feather-light sweeps where the makeup meets bare skin — along the jaw, hairline and nose. No harsh lines, no patches, just an even veil of colour that looks like skin.
Begin with your liquid, cream or powder base. Buff from the centre outward so coverage is heaviest where you want it and naturally lighter toward the edges, keeping everything looking fresh and dimensional.
Use a smaller brush to press concealer under the eyes and over any spots. Tap, don’t swipe — gentle stippling melts product into the skin without lifting the foundation underneath.
Sweep a fine, fluffy brush with translucent or pressed powder across the T-zone and anywhere you tend to shine. A light hand locks everything in while keeping that skin-like glow.
Dust bronzer where the sun would hit, then build blush on the apples of the cheeks. Tapping off excess before each pass means you can layer up slowly to exactly the flush you love.
Switch to your smaller eye brushes to wash colour across the lid, deepen the crease and smudge along the lash line. Soft, tapered tips make blending shadow effortless and precise.
Step back, check the light, and tap a little extra product anywhere that needs it. Because the fibres release colour so evenly, touch-ups blend straight into what is already there.
Hold the brush bristles-down and wet only the hairs — never let water run up into the ferrule, the metal part where the bristles meet the handle. Lukewarm, never hot, protects both the fibres and the glue inside.
Swirl the brush on a drop of mild shampoo or solid brush soap in your palm. Work the suds through the bristles softly; there is no need to scrub. Knowing how to clean makeup brushes well comes down to a kind, regular touch.
Keep rinsing, bristles pointing down, until the water runs completely clean. Lingering product is what causes breakouts and dull, patchy application next time you use your VVIFY brushes.
Press out excess water with a clean towel and gently smooth the bristles back into their original shape with your fingers. This keeps the flat top flat and the tapered tips tapered.
Lay the brush flat with the head hanging slightly over the edge of a counter so air circulates. Drying upright lets water seep into the ferrule and loosen the bristles over time. Quick-dry fibres mean they are usually ready by morning.
Premium vegan makeup brushes are about more than soft bristles. Every detail is engineered for a better finish and a longer life.
No animal hair, ever. Our high-grade vegan synthetic bristles rival the softness of natural hair while staying kinder, more hygienic and far easier to clean.
Densely packed and securely set, the bristles hold their shape wash after wash. No stray hairs on your cheek, no thinning head, no compromise mid-routine.
The fibres pick up the right amount of product and release it evenly, blending foundation, cream and powder into a flawless, second-skin finish.
Each handle is shaped to sit naturally in the hand, giving you the control to work quickly and precisely without fatigue.
Smooth synthetic fibres rinse clean in moments and dry fast, so your brushes spend more time looking flawless and less time on the towel.
Considered in the UK and made to a premium standard, our makeup brushes are built to be the ones you reach for every single day.
VVIFY exists to prove that cruelty-free can also mean luxurious. Nothing here is a compromise.
Every brush in the range is made with premium vegan synthetic fibres — soft, resilient and entirely free from animal hair. They are designed to feel like the most luxurious natural-hair brushes you have ever touched, without anyone or anything paying the price for that softness.
Because synthetic bristles are non-porous, they soak up far less product than natural hair. That means more makeup ends up on your skin instead of trapped in the brush, application stays consistent from the first day to the hundredth, and cleaning is quicker and more hygienic.
Our promise is simple. Every VVIFY brush is vegan and cruelty-free, never tested on animals, and built to last so you buy less and love it longer. Premium tools, made the kind way.
Whether you are just starting out or refining a long-loved routine, your VVIFY brushes meet you where you are.
Forgiving, even pick-up means you can build coverage slowly and confidently. If you have ever felt unsure with a brush, these make a flawless finish feel simple.
The density, balance and shape retention professionals rely on, ready to keep pace through a full face or a long day on set.
Ultra-soft synthetic fibres are kind to reactive skin, and because they rinse so clean, there is less bacteria build-up between uses.
Non-porous bristles do not cling to excess oil or product, helping powder and foundation sit evenly and stay put for longer.
Soft, flexible fibres glide over drier or textured areas without tugging, blending cream and liquid formulas seamlessly into the skin.
Beautifully made and presented, VVIFY brushes are an easy, thoughtful gift for anyone who loves makeup or kinder beauty.
A little routine care keeps your VVIFY brushes performing and looking their best for years. Keep these simple habits in mind.
Premium vegan makeup brushes, designed in London and made the kind way. Free, tracked UK delivery and 30-day returns on every order.
Shop the collection
Twelve professional face & eye brushes in sleek black & gold — for a smooth, streak-free, airbrushed finish every time.